Government contracting is a massive space. Billions of dollars, hundreds of agencies, endless opportunities. But women are not yet involved in this space in large numbers. As per the Federal News Network, women-owned small businesses received approximately 3.3% of federal contract dollars.
It’s not a capability issue – it’s understanding the paths that are available and how to navigate them. WBENC National Conference Host Committee WBE and CEO and Founder of Vendorship, Nazeera Dawood, shares her insights on how to take the next best step.
Certifications help us get in the room, but getting certified is just the beginning. If the theme of this year’s conference is ACCELERATE, then let us talk about what that really means for businesses that want to grow in the public sector.
At Vendorship Inc., we work with businesses every day that are trying to figure out government contracting. The pattern is familiar: many get certified, but then… pause. They are unsure what comes next; how to find bids, what a strong proposal looks like, or how to even start showing up on the radar of federal or state buyers.
The problem is not capability. It is the missing roadmap, how to connect into the process, and sometimes, the confidence to go after what is out there.
So here are three real ways we can show up stronger and accelerate our journey:
1. Certification is Step One, Not the Final Goal.
Getting certified is a major milestone, but it is not the finish line. To really make it work, you need to build around it. Get familiar with systems like SAM.gov, know your NAICS codes, learn about GSA schedule, and start building out your capability statements not just in federal but also in local government. And take advantage of all of the education and benefits available, including through WBENC!
You want to be ready.
2. Do Not Go It Alone. Partner Smartly.
This space rewards collaboration. Think subcontracting, teaming up for bids, or being part of a mentor-protégé setup. Use the WBENC network to form real connections, not just swap business cards. And do not wait for someone to come knocking. Be proactive, create opportunities, and then follow up like you mean it.
3. Share Your Why. That is What Sets You Apart.
It is easy to focus only on numbers or checkboxes, but contracting officers also want to know who they are working with. Your story, your mission, and your impact matter, especially in public sector work. Do not underestimate the power of putting your purpose front and center.
To me, ACCELERATE means…
Taking your certification and doing something with it. It is about not just being seen, but being ready.
If you are attending this year’s conference, my advice is simple: go in with a game plan. Do not just attend but engage. Ask questions, meet people who challenge you, and soak up the strategies. There is room for all of us at the table. But we have to pull up our chair, and sometimes build our own.
Because when one of us accelerates, we are paving the way for many more to follow.
Learn More about Vendorship Inc.
Author
Dr. Nazeera Dawood, CEO and Founder of Vendorship Inc.
Dr. Nazeera Dawood is the CEO and Founder of Vendorship Inc., a trusted partner in the government and corporate contracting space. Vendorship Inc. helps businesses navigate complex procurement processes with a 100% success rate in proposal submissions.
Learn More: vendorship.net
