Elsie Cardell

Results Sales & Marketing LLC

CEO & Founder

Elsie is one of the most trusted and respected leaders in the multicultural beauty industry, having influenced the sales destiny of national and international hair care brands representing hundreds of millions in global sales. She has 30 years of experience in strategic sales leadership with some of the world's leading beauty & multicultural companies.

Currently, Elsie is the President and Owner of Results Sales & Marketing LLC, a premier sales and marketing company that supports small to midsize manufacturers in every channel of distribution, specializing in mass big-box retailers providing a 360 view of the commercial business yielding key insights. Results is known for consistently delivering double-digit sales growth coupled with expanding distribution. Elsie also formerly owned & operated an international hair care company that she has since sold. She advanced to Vice President of a
L’Oréal USA division managing the commercial business in the US, Canada & the Caribbean. Elsie has a reputation as a “doer” who produces measurable results with integrity, passion, and fortitude. Her influence on clients and customers is unmatched. She is known for leaving a positive impact on the brands, companies, and teams she engages.