IGNITE Your Business

WeIGNITE, powered by EOS®, the Entrepreneurial Operating System®, is a highly interactive, virtual WBENC executive education program, brought to you by Wells Fargo. EOS® is a set of simple, practical, real-world tools that help entrepreneurs and leadership teams improve the operational value of their businesses.

During this program, Certified EOS Implementers® help WBEs achieve TRACTION in their businesses through self-implementing the Entrepreneurial Operating System described in the book Traction: Get a Grip on Your Business by Gino Wickman.

In each session, participants will review components of the EOS Model®, present and discuss the various tools worked on that week in peer groups. Participants will have the opportunity to share their experiences with one another, ask questions of the EOS Implementers® to assist them in self-implementing EOS® with their individual leadership teams.

Applications for the Summer WeIGNITE Session are now closed. Subscribe and check back for updates.



Applications are now closed

Program Session Dates

Thursdays 1-3pm ET:

  • Session 1: 4/28/22
  • Session 2: 5/5/22
  • Session 3: 5/12/22
  • Session 4: 5/19/22
  • Session 5: 5/26/22

Wells Fargo Master Class Session: 5/27/2022 at 12 – 1 PM ET

Bonus Sessions Dates – Peer Groups and Wells Fargo Interaction:
Fridays 1:00 PM – 2:00 PM ET (04/29/22, 05/13/22)



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Why Participate
  • Develop clarity around your business vision and understand the implications of this vision on leadership, teams and business operations.
  • Learn the components and tools involved in the EOS Model® and gain the confidence to implement into your business.
  • Acknowledge and intentionally navigate potential leadership shortcomings and organizational issues.
  • Learn from fellow women entrepreneurs about their companies and their self-implementation journeys, joining a community to rely on as you go forward.
About EOS

EOS® has helped thousands of businesses achieve more revenue, growth, and profit while delivering a better balance of life to business owners and leaders. The WBENC partnership with EOS Worldwide (the Entrepreneurial Operating System®), enables both organizations to strengthen their support for women entrepreneurs by providing a game-changing business operating system backed by a supportive network dedicated to their continued success.

The Entrepreneurial Operating System® was developed by Gino Wickman and described in his best-selling book, Traction: Get a Grip on Your Business. More than 80,000 companies are currently using EOS® tools to improve the operational value of their business, with nearly 400 trained EOS Implementers® who help businesses master leadership and execution to gain traction on their business goals. In these challenging economic times, EOS® prepares business leaders for the challenges of today and tomorrow.

EOS Worldwide is based in Livonia, MI, and for more than 15 years has provided entrepreneurial leaders and managers with a complete system and a set of simple, practical tools for getting everything they want from their businesses. The Entrepreneurial Operating System® effectively strengthens businesses of any size in any industry, aligning all human energy and resources to achieve desired results.

For more information about EOS®, please visit https://wbenc.eosworldwide.com/.

Who Should Apply
  • Currently in good standing as a WBENC-Certified Women’s Business Enterprise
  • Must be the owner of the company
  • Demonstrate leadership maturity and are committed to further building organizational processes

WeIGNITE, powered by EOS® is highly interactive and requires:

  • Pre-work reading Traction: Get a Grip on Your Business by Gino Wickman (provided)
  • Between session work implementing the tools for the upcoming session
  • Participants will be required to present and share each week on how they begin implementing
This program was more valuable and poignant than I had anticipated. We have started to implement the EOS system and immediately see the efficiency improvements in our operations.
Jennifer Barbosa
Founder & CEO
The EOS® process in the WeIGNITE program provided the necessary steps women business owners need to build a stronger team and process. No matter where you are in your business journey the lessons learned when applied with long-term commitment will make us successful businesswomen. Thank you WBENC and Wells Fargo! Forever grateful!
Terry Beltran
CEO, Vista Latinos LLC
Program Dates

Educational Session Dates

Thursdays 1-3pm ET

  • Session 1: 4/28/22
  • Session 2: 5/5/22
  • Session 3: 5/12/22
  • Session 4: 5/19/22
  • Session 5: 5/26/22

Bonus Session Dates:

  • Wells Fargo Master Class Session: 5/27/2022 at 12 – 1 PM ET
  • Bonus Sessions Dates – Peer Groups and Wells Fargo Interaction: Fridays 1:00 PM – 2:00 PM ET (04/29/22, 05/13/22)
About the EOS® Implementers

Nancy Geenen

As an accomplished serial entrepreneur, Nancy is a sought-after advisor for business owners, entrepreneurs, and executives who are eager to champion company culture, improve employee retention and their career development, and cultivate their leadership skills. She believes that workplace inclusion and diversity is more than a buzzword: it’s a philosophy, a way of doing business. And, it’s the future of work. Championing people as a priority results in better productivity and drives financial growth.

Amy Holtz

As a lifelong entrepreneur, Amy has a solid track record of implementing transformative growth strategies with a focus on strong P&L performance, sound fiscal accountability & building healthy teams.

As an experienced EOS Implementer, she is known for her practical, no-nonsense approach – for being an “energizer” who motivates people to achieve their potential.

As a leader in the Jewish nonprofit world,  Amy is known as a passionate advocate for Israel & the Jewish people. She was named one of the Jerusalem Post’s 50 Most Influential Jews & one of Algemeiner’s Top 100 People Positively Influencing Jewish Life.

Jackie Kibler

Jackie connects dots, rocks boats, thinks boldly, and streamlines sales and operational efficiencies so entrepreneurs can take their organizations to the next level. She has 30 years of experience improving businesses, including managing a global sales team at a Fortune 500 company, coaching 60 CEOs, and creating a sales, recruiting, and retention strategy for a local business.

Her ability to drive change stems from observing her parents, who were entrepreneurs, and from studying successful companies—all centered around people, process, and accountability.

Catherine Cates

Catherine has always wanted to be an entrepreneur.  After time in banking and corporate finance, she jumped into the entrepreneurial world, leading a turnaround at a 120-employee manufacturing business, growing a medical staffing business, and improving profits and operations at an electrical contractor.

Barb Reimbold

Barb has 20+ years of experience in business transformation, strategic planning, and merger integration which gave her the opportunity to work with business leaders, coaching them and their teams to achieve tangible results. She embraced her own passion and started her own company, all to empower small and mid-sized business owners and leaders to help them achieve VISION, TRACTION, and HEALTH.

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Tuition & Costs

WeIGNITE, powered by EOS® is brought to you by Wells Fargo in collaboration with WBENC. No tuition is required for accepted applicants.