Stephanie Kriebel

Stephanie Kriebel

CEO & Co-Founder

Website

Regional Partner Organization

Women's Business Enterprise Center East

Our Story

Founded in Plymouth Meeting, PA, OMG! Pretzels is a women-owned, family-run gourmet snack brand on a mission to revolutionize the pretzel category. What sets them apart: they craft authentically aged sourdough pretzel nuggets in bold, culinary-inspired seasoning blends that deliver a “two-note tasting experience” — the initial flavor hit followed by a satisfying lingering finish.

Mission Focused

Mission Focused

One Original Flavor to 6 Varieties

In 2 package sizes -- In 2023, ahead of the trend, OMG! Pretzels reformulated to a clean label, better-for-you snack free from nut, soy, sesame, artificial ingredients, MSG, and GMOs, setting us apart from the rest.

Market Expansion

Market Expansion

14 Major Retail Partnerships

in 12 Months. Expanding our footprint nationwide, creating new OMG! fans and driving sales.

Product Growth

Product Growth

2 Pans at a Time to 120K Bags

of pretzels per year -- Proud to be a family business, bringing people together and inspiring joy over shared moments of scrumptious, better-for-you snacking.

Community / Social Impact

Community / Social Impact

2000 Bags of Pretzels Donated

to Laurel House, a comprehensive domestic violence shelter, to support their life-changing work in our community.