Debra LoFranco

Debra LoFranco

Founder

Website

Regional Partner Organization

Women's Business Enterprise Center East

Our Story

Founded in 2021 with 7 products; now offers 21+ products Available at major retailers: Chewy, Tractor Supply, Kohl’s, and more Supports 168+ small retail stores nationwide Revitalized an abandoned building in a parish neighborhood Donated over $12,000 to nonprofits: Red Cross, Covenant House, Humane Society, and educational institutions Active on Stockton University’s Entrepreneurship Program Board Built on values of kindness, love, and community

Community / Social Impact

Community / Social Impact

$12,000+

donated to organizations including the American Red Cross, Covenant House, the Humane Society, and local schools, extending its impact beyond business into community care and philanthropy.

Product Growth

Product Growth

Expanded to 12+

products from 7, diversifying its offerings while maintaining its core values of kindness, love, and community.

Infrastructure Investment

Infrastructure Investment

Transformed an abandoned building

into a vibrant business hub, creating both jobs and pride in the local community while contributing to area redevelopment.

Market Expansion

Market Expansion

Sold at 168+ retail stores

nationwide, a remarkable evolution from its beginnings as a small local operation.