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Proper usage of marketing audits can provide a bird’s-eye view of your current marketing efforts. These audits will allow you to quickly pinpoint what is working and what is not. Not only will the usage of marketing audits keep your team on the same page, but it will also allow you to see how various campaigns and initiatives work together. You will walk away with the knowledge on various marketing audits that will ultimately lead to the confidence and optimization of your marketing plan.